Hi everyone! It has been another great week in Norfolk today, with one of my favourite customers coming in to purchase a special box of cigars.
My week started on Tuesday, I was working on my own in the shop, so I spent my time stocking up the Cuban humidor, as well as putting different ranges of Davidoffs on the shelves. I came across the Davidoff Grand Cru Diadema and thought it looked incredible so I put them on the shelf. I served one of my favourite customers who had been visiting since before I started at Turmeaus! He came in looking for a box of Davidoff Winston Churchill The Artist Limited Edition 2025 Churchill as well as one single. He does this every time Davidoff releases a Limited Edition Winston Churchill. He purchases a full box and a single so he can smoke the single and keep the box in the humidor to re-sell or enjoy himself if he really enjoys them. Unfortunately, we didn’t have a full box, so he purchased the single, then decided on a Davidoff Yamasa Toro and a Davidoff Maduro Toro Limited Edition. I then spoke to our humidor manager to see if we could get a box in for him and it turned out our products administrator had the box! So I quickly phoned him (in my customer service voice) and let him know we actually had a box for him! He happily came back and purchased the box, I then got him to sign up to C.Gars Plus so he can start collecting points and using our rewards system.
On Wednesday, I was joined in the shop with Josh. After our online pickings, we spent time organising the shelves. Afterwards we had a nice sit down just to talk about different cigars. Josh smokes a lot more cigars than me and so I like to learn from his smoking experience, we also spent time researching brands we haven’t tried. It’s a great thing to do as we discover some great cigars that we can promote to our customers – one example was the Casa Magna Colorado which sounds like a little gem of a brand, they are rolled in the Plasencia factory and is also a Nicaraguan Puro, so if you like strong coffee with a cedar sweetness, this is your brand to try!
Thursday was my marketing day. I had received an article from our Humidor manager Billy about the top 10 cigars of 2024 and it makes for an interesting read on the C.Gars cigar library. As expected the top cigar of 2025 was the Mitchellero Robusto. I spent some time taking the pictures and editing them to make it clear which cigar is which. You can read it here. Afterwards I completed two shop newsletters, ready to be sent at the start of February (crazy to think ahead already!). We also had a team meeting discussing new ways to make ourselves more efficient, this may mean you might not see your favourite shop assistant as much any more but I have not gone anywhere! Feel free to ask for me if you want me to make an appearance.
On Friday, It was another blast from the past for me as I found myself in the packing department! Porscha and I worked together to get all of the online orders packed ready to be sent to their awaiting recipient!
I hope you have enjoyed this week’s blog and I hope to see you all in Norfolk very soon.
So long for now.
Oliver.